Yeeld Academy
Our academy is aimed at preparing attendees on all aspects of a hotels revenue management & distribution strategy. From creating a dynamic pricing strategy, accurate forecast methodologies through to effective channel management, delegates take away from these sessions, personalized action plans ready to implement in their hotels.
Day 1 - Tactics for Revenue Management Success
Session highlights include
- Re-defining RM as business development
- The core components of RM practice
- Integrating RM, sales & marketing & distribution
- Utilising product positioning as an RM tool
- Proactive forecasting & optimization techniques
- Creating a dynamic pricing structure
Day 2 - Unlock your hotel's distribution potential
Session highlights include
- The current hotel distribution landscape
- 2011 UK/European online distribution trends
- Channel, cost, price: managing the relationship
- Channel management: the connectivity challenge
- Impact of content & rich media
- Social Media integration
- How to create an integrated distribution strategy
Locations & Dates
Current Yeeld Academy locations and dates in 2011 are as follows:
Berlin: 19th & 20th April
Amsterdam: 17th & 18th May
London: 21st & 22nd June
Pricing
Workshops are priced at EUR295/GBP265 per session or EUR395/GBP365 for both days. Discounts apply for early-bookers and group bookings (3 or more delegates)
I would like to attend?
For more information about the academy or to registrater, please contact +49 30 220 117 240 or email academy@yeeld.com
Who should attend?
The Yeeld Academy aims to prepare anyone within a hotel organisation with responsibility for business delegate. Positions include:
Managing Directors, General Managers, Directors of Sales & Marketing. Revenue Managers, Reservations Managers, Front Office Managers, Reservations Supervisors
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