News
Brooklands Hotel, Selects Yeeld Solutions for its integrated Distribution and Revenue Management Services
BERLIN, Germany, March 9th 2010 – Located on the site of the legendary Brooklands race circuit and situated next door to Mercedes Benz World, the new Brooklands Hotel in Weybridge, Surrey had its official opening this week. When it came to selecting a partner to provide a distribution platform with integrated revenue management consulting support, Brooklands Hotel Surrey turned to Yeeld Solutions.
“We pride ourselves on our personality, individuality, and an unparalleled level of service“ said Mario Gervasoni, general manager of Brooklands Hotel, Surrey. “Translating this philosophy into how we interact with our bookers and customers across all distribution touch-points was an overriding factor in our decision to select Yeeld Solutions. The intuitive and flexible nature of their CRS and Booking Engine, combined with the integrated account management and monthly consultancy we are receiving, ensures that our team can deliver consistent and intelligent pricing strategies and marketing communications.”
Brooklands Hotel, will use the Yeeld Solutions CRS (powered by Synxis) for seamless connectivity to all four global distribution systems, the Pegasus ODD and integrated competitor rate shopping software. In conjunction with the hotel’s web design agency, Yeeld Solutions has customised the hotels’ booking engine with full merchandising capability. In addition, Brooklands Hotel will employ a two-way integration with the Cenium Property Management System, reducing workload and aiding the hotel’s ability to implement parity in its pricing and inventory strategy.
“Brooklands Hotel’s decision to select Yeeld Solution, reflects the growing demand in the independent hotel sector, for distribution providers to focus not only on providing market leading technology, but also on the quality of support and market intelligence driven to their customers” said David Turnbull, Yeeld Solution’s Director & Founder. “Involving in Yeeld Solutions as part of their wider Revenue Management & Distribution strategy, ensures that decisions are made that impact their total revenue generation and not only the electronic distribution component”
Yeeld Solutions at ITB Berlin 10-12th March
Yeeld Solutions will be attending this years ITB in Berlin, between the 10th and 12th of March 2009. If you would like to meet with Yeeld Solutions to discuss how we can help ypur hotel to unlock its conversion potential, contact David Turnbull on +49 170 311 2878
Yeeld Solutions Distribution Service hits 250 hotel mark
BERLIN, Germany, 15th December – Yeeld Solutions, provider of integrated revenue management consultancy & distribution technology, hit in December 2009 the 250 mark for hotels using its Distribution Management service. Focused on independent hotels, hotel groups and marketing organisations throughout Europe, Yeeld Solutions has been creating bespoke distribution solutions since the launch of this service in 2007.
The Yeeld Solutions CRS (powered by Synxis), allows hotels to create a unique distribution mix with connectivity to the GDS and Pegasus ODD, Guest Connect™ Booking Engine, Call Centre applications, and direct connectivity with leading third party travel portals. Integration is a key feature of the CRS platform with interfaces to numerous best of breed PMS, Revenue Management and CRM vendors as well as an integrated channel management platform. Yeeld Solutions also develops custom-built direct booking engine platforms, ideal for hotel organisations requiring an integrated and brand specific booking process.
A critical aspect of the offering is the integrated consultancy provided alongside the distribution technology. Yeeld Solutions supports hotels in designing effective Revenue Management & Online Distribution strategies that drive their total business development objectives - not just the CRS component. Hotels are coached throughout the implementation process to focus on getting the right content and products on the right channels, followed with detailed training on the use of the CRS applying a ‘why’ rather than a ‘how’ based approach. Ongoing service levels include daily audits on system management combined with customised reporting and on-site strategic support.
“Within the independent hotel sector in 2009, hotels have been correctly reviewing what value they get from their technology and representation providers” said David Turnbull, Yeeld Solutions Director & Founder. “Achieving this critical 250 hotel mark is clear indicator of changing hotel expectations, who now demand greater involvement from distribution suppliers to provide not only cost effective & robust technology but constant, proactive support and a wider understanding of their Revenue Management, Distribution & Online Marketing needs. Our consultative approach ensures that customers of Yeeld Solutions access strong intelligence and support services combined with a an active two-way relationship with their provider“
Aspria Hotel, Michelberger Hotel & Twist Hotels join Yeeld Solutions CRS Service
Over the last few months, Yeeld Solutions is delighted to welcome 3 new customers to its growing CRS service.
- Aspria Spa+Sporting Club+Hotel (Berlin)
- Michelberger Hotel (Berlin)
- Twist Hotels (Greece)
Commenting on these recent new additions, David Turnbull, Yeeld Solutions Director & Founder said "We are delighted to welcome these new customers to our CRS service. Our focus on providing independent hotels and hotel groups with leading CRS technology (powered by Synxis) combined with integrated Revenue Management & Distribution consultancy, ensures our customers receive proactive and ongoing dialogue on all areas of revenue maximisation"
Yeeld Solutions currently provides integrated distribution services to over 230 hotels across Europe via the Yeeld Solutions CRS (powered by Synxis).
For more information about the Yeeld Solutions CRS or the available training & consultancy services, please click here or contact:
David Turnbull
+49 30 219 19 521
david@yeeld.com
Yeeld Solutions Runs Distribution Seminar for Gstaad Hotel Association
Yeeld Solutions recently conducted a workshop for the Gstaad Hotel Association, covering all aspects of Hotel Distribution and Online Marketing.
The 40 delegates from a wide variety of Gstaad Hotels discussed:
- The current landscape of hotel distribution
- The impact of web 2.0 for an independent hotel
- Effective channel management: Strategy & Technology
- Future trrends in hotel distribution
The event was sponsored by Global Reservations Agent, a Swiss based provider of Hotel CRS technology and distribution services.
For more information on running a similar event for your hotel or hotel association, please click here or contact:
David Turnbull
+49 30 219 19 521
david@yeeld.com
